Commercials

What is the most advertised thing in your life?  What is your favorite commercial?

Text for Today – Proverbs 4:23 – Keep thy heart with all diligence; for out of it are the issues of life.

Are there television commercials you have seen that really stuck in your mind?  Why does that happen?  It’s not just because they’re interesting, or even memorable.  It is because of the seemingly endless repetition.  American’s minds are bombarded with television images that have impacted generations.  Phrases from movies have become internationally known.  And once again, it is the constant repetition of such phrases that keep them in our minds.

It is the constant repetition of certain words and images that in the marketplace build brand recognition, and ultimately bring great pressure to bear that causes one brand to win out over it competitors.  This is a fact of marketing and advertising on which the world has learned to capitalize to the point of incredible wealth for many people.

So what brand is winning in your life?  I can tell you without hearing your answer.  It is the brand to which you give the vast majority of your personal “air time.”  Think of this; faith and fear are spiritual opposites.  Both come by hearing; faith by hearing the Word of God, and fear by hearing words of doubt and unbelief.  That which you hear the most, and that upon which you meditate the most will be the think you have in your spirit.  For instance, Job was constantly offering sacrifices for his children out of fear, NOT faith.  And what was it that came upon him?  The thing he feared the most.

Today I challenge you to write your own commercial, using the Word of God as your script (it is the Scripture, you know?), and write for yourself victory, safety, healing, wholeness, provision, and abundance.  Then, through constant meditation upon those Scriptures (your script), play those spiritual images like commercials in your heart and mind, throughout your daily life (programming).  Just like television commercials, break in on yourself at key times and view your commercial.  Do it repeatedly until your heart and mind are captivated by them.  When the product of those meditations (your internal commercials) become the attraction that keeps you focused on Jesus, and brings you, again and again, to the use of His product, that product will become your own personal brand in life.  It’s not magic, nor is it mind over matter.  It is simple obedience to the Word of God in your life, instructing you on how to walk in total victory.

Manna for Today – Proverbs 4:20-23 & 6:20-22; Isaiah 55:11; Joshua 1:7-8; John 15:7